# Sakura SMS

> Tanzania's all-in-one business messaging platform by Sakura Group (T) Limited. Send bulk SMS and OTP, run the WhatsApp Business API, and manage every customer conversation from one unified inbox. TCRA-compliant, with direct MNO routing across Vodacom, Airtel, Tigo and Halotel and 1–3 second delivery.

Key facts:
- Audience: banks, fintechs, retail, healthcare, logistics, events, schools, churches and NGOs across Tanzania and East Africa.
- SMS pricing: pay-as-you-go from TZS 22/SMS (Starter) down to TZS 13/SMS at volume; credits never expire. International from TZS 80/SMS.
- WhatsApp Business API: monthly plans — Starter TZS 35,000 (200 conversations), Growth TZS 75,000 (1,000), Business TZS 175,000 (3,000), Enterprise custom. One-time setup TZS 95,000. Unlimited agent seats.
- Channels: SMS, WhatsApp, Facebook Messenger, RCS, MMS, in-app/web chat.
- Capabilities: OTP & 2FA verify API, phone lookup, unified inbox, AI auto-reply, broadcast campaigns, delivery reports, REST API, CSV import, custom Sender IDs.
- Contact: hello@sakuragroup.co.tz, +255 758 309 999. Website: https://sakurasms.com.

## Core pages
- [Pricing](https://sakurasms.com/pricing): SMS and WhatsApp pricing for Tanzania.
- [Messaging API](https://sakurasms.com/messaging): programmable messaging across every channel.
- [SMS API](https://sakurasms.com/messaging/channels/sms): send SMS at scale via direct MNO routing.
- [WhatsApp Business API](https://sakurasms.com/messaging/channels/whatsapp): templates, inbox and automation.
- [Verify API (OTP/2FA)](https://sakurasms.com/authentication/verify): one-time passwords and two-factor auth.
- [Lookup API](https://sakurasms.com/authentication/lookup): phone number validation and intelligence.
- [Developer Documentation](https://sakurasms.com/developers): REST API reference and code samples.
- [Use Cases](https://sakurasms.com/use-cases): SMS use cases by industry.
- [Company](https://sakurasms.com/company): why Sakura SMS, trust, security and compliance.

## Knowledge base
- [Setting Up Your Sakura SMS Account](https://sakurasms.com/resources/knowledge/account-setup): A complete guide to configuring your profile for high-deliverability SMS in Tanzania.
- [Verifying Your Identity (KYC)](https://sakurasms.com/resources/knowledge/verifying-identity): How to become a verified sender and unlock unrestricted sending limits.
- [Understanding Sender IDs in Tanzania](https://sakurasms.com/resources/knowledge/sender-ids): Everything about registering your Brand Name (e.g., 'SAKURA') vs. numeric headers.
- [Dashboard Overview](https://sakurasms.com/resources/knowledge/dashboard-overview): Navigate the Sakura SMS dashboard and understand all available features.
- [Creating Your First SMS Campaign](https://sakurasms.com/resources/knowledge/creating-first-campaign): Step-by-step guide to composing and sending your first bulk SMS campaign.
- [Personalizing Messages with Variables](https://sakurasms.com/resources/knowledge/personalizing-messages): Use dynamic variables to make each message unique and boost engagement.
- [Scheduling Campaigns](https://sakurasms.com/resources/knowledge/scheduling-campaigns): Schedule messages for optimal delivery times and manage recurring campaigns.
- [Understanding Delivery Reports (DLR)](https://sakurasms.com/resources/knowledge/delivery-reports): How to read delivery reports and what each status means.
- [Optimizing Delivery for Vodacom & Tigo](https://sakurasms.com/resources/knowledge/optimizing-vodacom-tigo): Strategies to ensure 99.9% delivery rates on Tanzania's largest networks.
- [WhatsApp Business API Setup](https://sakurasms.com/resources/knowledge/whatsapp-api-setup): Connect your WhatsApp Business account to Sakura for high-volume messaging.
- [WhatsApp Message Templates](https://sakurasms.com/resources/knowledge/whatsapp-templates): Create and manage approved WhatsApp templates for outbound messaging.
- [WhatsApp Shared Team Inbox](https://sakurasms.com/resources/knowledge/whatsapp-inbox): Manage customer WhatsApp conversations with your team from one dashboard.
- [WhatsApp vs SMS: When to Use Which](https://sakurasms.com/resources/knowledge/whatsapp-vs-sms): Choose the right channel for your message type and audience.
- [API Authentication](https://sakurasms.com/resources/knowledge/api-authentication): How to authenticate your API requests with Bearer tokens.
- [Sending SMS via API](https://sakurasms.com/resources/knowledge/sending-sms-api): Complete guide to sending SMS programmatically using the REST API.
- [Managing Contacts via API](https://sakurasms.com/resources/knowledge/contacts-api): Push and update contacts programmatically, including custom fields for merge-tag personalization.
- [Webhooks & Callbacks](https://sakurasms.com/resources/knowledge/webhooks-callbacks): Receive real-time delivery notifications and event callbacks.
- [SDKs & Libraries](https://sakurasms.com/resources/knowledge/sdks-libraries): Quick-start code examples in Node.js, Python, PHP, and Java.
- [Rate Limits & API Best Practices](https://sakurasms.com/resources/knowledge/rate-limits-best-practices): Understand rate limits and build resilient API integrations.
- [API Error Codes & Handling](https://sakurasms.com/resources/knowledge/api-error-handling): Complete reference of error codes and how to handle them gracefully.
- [Pricing & Credit Packages](https://sakurasms.com/resources/knowledge/pricing-models): Transparent pricing per SMS. No hidden fees, no expiration.
- [How to Top Up Credits](https://sakurasms.com/resources/knowledge/how-to-top-up): All payment methods for purchasing SMS credits in Tanzania.
- [Credit Usage & Tracking](https://sakurasms.com/resources/knowledge/credit-usage-tracking): Monitor your credit consumption and understand how credits are deducted.
- [Importing Contacts](https://sakurasms.com/resources/knowledge/importing-contacts): Import your contacts from CSV files or sync from your SMS gateway.
- [Contact Groups & Segmentation](https://sakurasms.com/resources/knowledge/contact-groups): Organize contacts into groups for targeted messaging campaigns.
- [Audience Cleaning & Hygiene](https://sakurasms.com/resources/knowledge/audience-cleaning): Remove invalid numbers and keep your contact lists healthy to save credits.
- [AI Chat Widget](https://sakurasms.com/resources/knowledge/ai-chat-widget): Deploy an AI-powered chat widget on any website for lead capture and support.
- [Auto-Responder Setup](https://sakurasms.com/resources/knowledge/auto-responder): Configure AI-powered automatic responses for SMS and WhatsApp messages.
- [Knowledge Base Training](https://sakurasms.com/resources/knowledge/knowledge-base-training): Train the AI with your business-specific knowledge for accurate responses.
- [Magic Write — AI SMS Copywriting](https://sakurasms.com/resources/knowledge/magic-write): Use AI to enhance your SMS copy for maximum engagement.
- [TCRA Regulations for Bulk SMS](https://sakurasms.com/resources/knowledge/tcra-regulations): Tanzania Communications Regulatory Authority rules for commercial messaging.
- [Data Protection & Privacy](https://sakurasms.com/resources/knowledge/data-protection): How Sakura SMS protects your data and your customers' privacy.
- [API Key Security Best Practices](https://sakurasms.com/resources/knowledge/api-key-security): Protect your API keys and prevent unauthorized access to your account.
- [Common Delivery Issues](https://sakurasms.com/resources/knowledge/common-delivery-issues): Diagnose and fix common SMS delivery problems.
- [Account Access & Login Issues](https://sakurasms.com/resources/knowledge/account-issues): Fix common account access problems including login, approval, and verification.
- [Credits Not Reflecting After Payment](https://sakurasms.com/resources/knowledge/credits-not-reflecting): What to do when your credits don't appear after making a payment.
- [Campaign Sending Errors](https://sakurasms.com/resources/knowledge/campaign-errors): Fix errors when campaigns fail to send or show unexpected behavior.
- [Onboarding Walkthrough](https://sakurasms.com/resources/knowledge/onboarding-walkthrough): Step-by-step first-time setup: sign up, company info, channel selection, and KYC verification.
- [Sending Bulk SMS to Groups](https://sakurasms.com/resources/knowledge/bulk-sms-groups): Send targeted bulk SMS using contact groups, CSV uploads, and group workflows.
- [WhatsApp Flows: Interactive Conversations](https://sakurasms.com/resources/knowledge/whatsapp-flows-guide): Create interactive WhatsApp flows with forms, menus, and data collection templates.
- [WhatsApp Broadcast Messaging](https://sakurasms.com/resources/knowledge/whatsapp-broadcast-guide): Send approved template broadcasts to groups via WhatsApp Business API.
- [Using the Unified Inbox](https://sakurasms.com/resources/knowledge/unified-inbox-guide): Manage all SMS and WhatsApp conversations in one inbox with AI auto-reply.
- [Automation Rules & Drip Sequences](https://sakurasms.com/resources/knowledge/automation-rules-sequences): Set up keyword-triggered automations, drip sequences, and view execution history.
- [Admin Dashboard Overview](https://sakurasms.com/resources/knowledge/admin-dashboard-overview): Tour the admin panel: stats, user management, gateways, API monitoring, approvals, and AI config.
- [User Management Guide](https://sakurasms.com/resources/knowledge/user-management): Approve, reject, suspend, and manage user accounts, credits, and access.
- [Finance Dashboard & Revenue Tracking](https://sakurasms.com/resources/knowledge/finance-dashboard): Monitor revenue, customer lifetime value, transaction ledger, and export financial data.
- [AI Training & Configuration](https://sakurasms.com/resources/knowledge/ai-training-guide): Train the platform AI, configure auto-reply behavior, and manage the knowledge base.
- [Lead Management & Chat Intelligence](https://sakurasms.com/resources/knowledge/lead-management): Monitor chat leads, live conversations, and lead intelligence from the admin panel.
- [Webhook Setup & Testing](https://sakurasms.com/resources/knowledge/webhook-setup): Create webhooks, configure event types, test with sample payloads, and verify signatures.
- [Developer Quick Start Guide](https://sakurasms.com/resources/knowledge/developer-quickstart): End-to-end: get API key, send first SMS, check delivery, and set up webhooks.
- [Payment Methods: Step-by-Step Guide](https://sakurasms.com/resources/knowledge/payment-methods-guide): Detailed M-Pesa, Tigo Pesa, CRDB, and Selcom payment instructions with merchant numbers.
- [SakuraHost Shared Hosting Plans](https://sakurasms.com/resources/knowledge/hosting-plans): Compare all shared hosting plans — Start-Up, Swala, Sungura, and Faru — with pricing, storage, and features.
- [SakuraHost Premium Hosting Plans — Nyati, Tembo, Simba](https://sakurasms.com/resources/knowledge/premium-hosting-plans): Multi-website hosting plans for growing businesses and agencies — Nyati (2 sites), Tembo (10 sites, most popular), Simba (unlimited sites).
- [SakuraHost VPS Hosting](https://sakurasms.com/resources/knowledge/vps-hosting): Cloud VPS plans with KVM virtualization, full root access, NVMe SSD, and instant provisioning.
- [Domain Registration & Transfer](https://sakurasms.com/resources/knowledge/domain-registration): Register .co.tz, .com, .org, and other domains. Includes free DNS hosting, WHOIS privacy, and email forwarding.
- [Business Email Hosting](https://sakurasms.com/resources/knowledge/email-hosting): Professional email with your domain — Starter, Business, and Enterprise plans with webmail, SMTP/IMAP, and spam filtering.
- [SSL Certificates](https://sakurasms.com/resources/knowledge/ssl-certificates): Secure your website with SSL — DV, OV, EV, and Wildcard options from RapidSSL, GeoTrust, and DigiCert.
- [Dedicated Servers](https://sakurasms.com/resources/knowledge/dedicated-servers): Bare-metal dedicated servers with Intel Xeon CPUs, up to 64 GB RAM, and unmetered bandwidth.
- [Reseller Hosting](https://sakurasms.com/resources/knowledge/reseller-hosting): Start your own hosting company with WHM, private nameservers, and WHMCS-ready billing integration.
- [Software Licenses](https://sakurasms.com/resources/knowledge/software-licenses): cPanel, DirectAdmin, LiteSpeed, CloudLinux, WHMCS, Plesk, and Imunify360 licenses for your server.
- [Website Design Packages](https://sakurasms.com/resources/knowledge/website-design): Professional website design — Starter Site, Business Site, and E-Commerce packages with hosting included.
- [Microsoft 365 & Google Workspace](https://sakurasms.com/resources/knowledge/microsoft-365-google-workspace): Business productivity suites — Microsoft 365, Google Workspace, Zoho, and QuickBooks reseller plans.
- [Game Server Hosting](https://sakurasms.com/resources/knowledge/game-server-hosting): Host Counter-Strike 2, Minecraft, Rust, and more with Pterodactyl panel, DDoS protection, and 11 global locations.
- [Getting Started with SakuraHost](https://sakurasms.com/resources/knowledge/sakurahost-getting-started): How to order hosting, register a domain, access cPanel, set up email, and manage your account at billing.sakurahost.co.tz.
- [SakuraHost Troubleshooting](https://sakurasms.com/resources/knowledge/sakurahost-troubleshooting): Common hosting issues — website down, email not working, cPanel access, DNS propagation, SSL errors, and more.
- [SMS API Quick Start Guide](https://sakurasms.com/resources/knowledge/sms-api-quickstart): Complete guide to sending SMS via the Sakura SMS API with code examples in cURL, JavaScript, Python, PHP, and Google Apps Script.
- [My Sender ID Was Rejected or Is Still Pending](https://sakurasms.com/resources/knowledge/sender-id-rejected-or-pending): Why a Sender ID gets rejected or stays pending, and exactly how to get it approved.
- [OTP / Verification Codes Aren't Arriving](https://sakurasms.com/resources/knowledge/otp-codes-not-arriving): Step-by-step fixes when one-time passwords or 2FA codes don't reach your users.
- [WhatsApp Messages or Templates Won't Send](https://sakurasms.com/resources/knowledge/whatsapp-messages-not-sending): Fix WhatsApp template rejections, the 24-hour window, and messages that won't deliver.
- [Common API Errors and What They Mean](https://sakurasms.com/resources/knowledge/api-error-codes): Decode 401, 402, 422 and rate-limit errors from the Sakura SMS API and fix them fast.
- [My Domain or Website Isn't Working](https://sakurasms.com/resources/knowledge/domain-or-website-not-working): Troubleshoot a domain that won't resolve, DNS propagation, and pointing a domain to your app.
- [I Paid But My Credits / Balance Haven't Updated](https://sakurasms.com/resources/knowledge/payment-made-but-not-reflecting): What to do when a top-up or payment doesn't show up on your account yet.
- [How Billing & Credits Work](https://sakurasms.com/resources/knowledge/how-billing-and-credits-work): Understand SMS pay-as-you-go credits, WhatsApp monthly plans, and what 'paused' means.
- [Refunds & Credit Adjustments](https://sakurasms.com/resources/knowledge/refunds-and-credit-adjustments): When refunds apply, how credit adjustments work, and how to request one.
- [Changing or Upgrading Your Plan](https://sakurasms.com/resources/knowledge/change-or-upgrade-your-plan): How to upgrade, downgrade, or change your SMS volume or WhatsApp plan.
- [DNS Records Explained: A to Z Guide](https://sakurasms.com/resources/knowledge/dns-records-explained): Every DNS record type explained clearly — A, AAAA, CNAME, MX, TXT, NS, SRV, and more.
- [Setting Up SPF, DKIM, and DMARC](https://sakurasms.com/resources/knowledge/email-authentication-dmarc-dkim-spf): Stop your emails landing in spam. A complete guide to email authentication records for Tanzanian businesses.
- [DNS Propagation: Why Your Domain Isn't Working Yet](https://sakurasms.com/resources/knowledge/dns-propagation-guide): What DNS propagation is, how long it takes, and how to check progress across global DNS servers.
- [Connecting Your Domain to Web Hosting](https://sakurasms.com/resources/knowledge/connect-domain-to-hosting): Step-by-step guide for pointing any domain to your Sakurahost web hosting account.
- [Which Hosting Plan is Right for Your Business?](https://sakurasms.com/resources/knowledge/choose-right-hosting-type): Compare shared, VPS, dedicated, and cloud hosting to find the right fit for your Tanzania business.
- [Backup Best Practices for Tanzanian Businesses](https://sakurasms.com/resources/knowledge/website-backup-strategy): How to set up reliable backups for your website, database, and email to protect against data loss.
- [Getting the Most Out of cPanel](https://sakurasms.com/resources/knowledge/cpanel-whm-guide): Key cPanel features every Sakurahost customer should know — file management, databases, email, and more.
- [IoT Hosting and Connectivity in Tanzania](https://sakurasms.com/resources/knowledge/iot-connectivity-tanzania): Hosting IoT applications, MQTT brokers, and real-time data pipelines in Tanzania — what works and what to avoid.
- [Setting Up Google Analytics 4 (GA4) for Your Tanzania Business](https://sakurasms.com/resources/knowledge/google-analytics-ga4-setup): How to install GA4, understand key metrics, and use data to grow your Tanzanian business online.
- [Measuring SMS Campaign Performance](https://sakurasms.com/resources/knowledge/sms-marketing-analytics): Key metrics for SMS marketing, how to calculate ROI, and what good benchmarks look like in Tanzania.
- [WhatsApp Business Marketing: Best Practices](https://sakurasms.com/resources/knowledge/whatsapp-business-marketing): How to use WhatsApp Business API to market effectively and keep your number healthy in Tanzania.
- [SEO Basics for Tanzanian Businesses](https://sakurasms.com/resources/knowledge/seo-basics-tanzania): How to rank on Google in Tanzania — domain choice, local SEO, Swahili content, and technical basics.
- [Starting an E-commerce Business in Tanzania](https://sakurasms.com/resources/knowledge/ecommerce-guide-tanzania): How to build and launch an online store in Tanzania with M-Pesa, WooCommerce, and local logistics.
- [Digital Transformation for Tanzanian SMEs](https://sakurasms.com/resources/knowledge/digital-transformation-sme-tanzania): A practical roadmap for taking your Tanzanian small or medium business online — step by step.
- [Mobile-First Business Strategy for East Africa](https://sakurasms.com/resources/knowledge/mobile-first-east-africa): Why mobile-first is mandatory in Tanzania and how to design products, marketing, and payments for a smartphone-first market.
- [What is a CRM and Why Your Business Needs One](https://sakurasms.com/resources/knowledge/what-is-crm): CRM explained simply — how customer relationship management systems help Tanzanian businesses grow and retain customers.
- [Integrating CRM with SMS and WhatsApp](https://sakurasms.com/resources/knowledge/crm-sms-whatsapp-integration): How to connect your CRM to Sakura SMS to automate customer communication and close deals faster.
- [Customer Segmentation for Better Campaigns](https://sakurasms.com/resources/knowledge/customer-segmentation-campaigns): How to segment your customer database for more relevant SMS and WhatsApp campaigns that convert better.

## Optional
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